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Social Media Engagement Specialist

As a Social Media Engagement Specialist, you will be responsible for expanding our database by developing new relationships with potential leads and cultivating old ones through a variety of engagement activities and strategies.

In your role, you are expected to:

  • Reach out to new leads via Linkedin (or other assigned channel).
  • Update and maintain existing social media pages and network channels.
  • Develop and implement social media campaigns.
  • Develop relevant content to reach the company’s target customers.
  • Create, curate, and manage all published content.
  • Manage efforts in building online reviews.
  • Monitor online reviews and respond to each review.
  • Analyze key metrics and tweak strategy as needed.
  • Compile reports for management showing results (ROI)

To qualify for this position, you must be a graduate of either IT, Management, Marketing, or Journalism/Advertising.

In addition, you must have:

  • Excellent writing communication skills
  • Established success in managing social media engagement projects
  • In-depth knowledge and understanding of social media platforms, their respective participants and how each platform can be deployed in different scenarios
  • Effective multitasking and time management skills

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